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Ordered a special chair from them on Friday, and it was delivered Wednesday as promised within the scheduled time frame.
Very nice people and great customer service!
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Consumer Choice

Shop the Consumer Choice collection at New Comfort Living (San Leandro, California) in San Leandro, CA. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in San Leandro to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the San Leandro, CA area. Financing options available.

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10 Inch Pocketed Hybrid Mattress image Save up to 23% Save %
$347.20 - $396.94
$347.20 - $396.94
$347.20
$267.08 - $305.34
$267.08 - $305.34
$267.08

10 Inch Pocketed Hybrid Mattress

Ashley Furniture

Enjoy endless possibilities for restful sleep with this hybrid innerspring mattress. You get the best of both worlds: the pressure relief of coolin...

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$347.20 - $396.94
$347.20 - $396.94
$347.20
$267.08 - $305.34
$267.08 - $305.34
$267.08
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12 Inch Pocketed Hybrid Mattress image Save 23% Save %
$440.49
$440.49 - $440.49
$440.49
$338.84
$338.84 - $338.84
$338.84

12 Inch Pocketed Hybrid Full Mattress

Ashley Furniture

Enjoy endless possibilities for restful sleep with this hybrid innerspring mattress. You get the best of both worlds: the pressure relief of coolin...

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$440.49
$440.49 - $440.49
$440.49
$338.84
$338.84 - $338.84
$338.84
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8 Inch Bonnell Hybrid Mattress image Save up to 23% Save %
$258.06 - $465.35
$258.06 - $465.35
$258.06
$198.51 - $357.96
$198.51 - $357.96
$198.51

8 Inch Bonnell Hybrid Mattress

Ashley Furniture

Experience more restful sleep with this innerspring mattress. Feel the support of its high-density quilt foam and pad as this truly traditional coi...

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$258.06 - $465.35
$258.06 - $465.35
$258.06
$198.51 - $357.96
$198.51 - $357.96
$198.51
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$1,076.11 - $2,077.34
$1,076.11 - $2,077.34
$1,076.11
$827.78 - $1,597.95
$827.78 - $1,597.95
$827.78

Altyra Bedroom Set

Ashley Furniture

The epitome of fashion-forward design, this bedroom package is a beautiful blend of comfort and luxury. The bed and dresser feature shiny chrome-to...

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$1,076.11 - $2,077.34
$1,076.11 - $2,077.34
$1,076.11
$827.78 - $1,597.95
$827.78 - $1,597.95
$827.78
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Altyra Bed image
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$478.53 - $1,131.66
$478.53 - $1,131.66
$478.53
$368.10 - $870.51
$368.10 - $870.51
$368.10

Altyra Bed

Ashley Furniture

The epitome of fashion-forward design, this queen upholstered panel bed is a beautiful blend of comfort and luxury. Shiny chrome-tone accents, a pe...

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$478.53 - $1,131.66
$478.53 - $1,131.66
$478.53
$368.10 - $870.51
$368.10 - $870.51
$368.10
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$360.59 - $407.08
$360.59 - $407.08
$360.59
$277.38 - $313.14
$277.38 - $313.14
$277.38

Anarasia Bed

Ashley Furniture

This queen sleigh bed's crisp cottage white gives traditional Louis Philippe profiling a delightful style awakening. The look is timeless. The feel...

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$360.59 - $407.08
$360.59 - $407.08
$360.59
$277.38 - $313.14
$277.38 - $313.14
$277.38
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$333.37
$333.37 - $333.37
$333.37
$256.44
$256.44 - $256.44
$256.44

Anarasia Chest of Drawers

Ashley Furniture

This chest of drawer's crisp cottage white gives traditional Louis Philippe profiling a delightful style awakening. The look is timeless. The feel?...

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$333.37
$333.37 - $333.37
$333.37
$256.44
$256.44 - $256.44
$256.44
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$359.46
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$359.46
$276.51
$276.51 - $276.51
$276.51

Anarasia Dresser

Ashley Furniture

This dresser's crisp cottage white gives traditional Louis Philippe profiling a delightful style awakening. The look is timeless. The feel? Right a...

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$359.46
$359.46 - $359.46
$359.46
$276.51
$276.51 - $276.51
$276.51
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$456.99
$456.99 - $456.99
$456.99
$351.53
$351.53 - $351.53
$351.53

Anarasia Dresser and Mirror

Ashley Furniture

This dresser and mirror set's crisp cottage white gives traditional Louis Philippe profiling a delightful style awakening. The look is timeless. Th...

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$456.99
$456.99 - $456.99
$456.99
$351.53
$351.53 - $351.53
$351.53
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$167.82
$167.82 - $167.82
$167.82
$129.09
$129.09 - $129.09
$129.09

Anarasia Nightstand

Ashley Furniture

This nightstand's crisp cottage white gives traditional Louis Philippe profiling a delightful style awakening. The look is timeless. The feel? Righ...

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$167.82
$167.82 - $167.82
$167.82
$129.09
$129.09 - $129.09
$129.09
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$826.64 - $1,211.03
$826.64 - $1,211.03
$826.64
$635.88 - $931.56
$635.88 - $931.56
$635.88

Binterglen Bedroom Package

Ashley Furniture

Are you a lover of casual contemporary style? Then this bedroom package is perfect for you. The clean, white finish conveys an easy-breezy sensibil...

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$826.64 - $1,211.03
$826.64 - $1,211.03
$826.64
$635.88 - $931.56
$635.88 - $931.56
$635.88
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Limited Edition Firm Mattress image
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$399.04 - $799.10
$399.04 - $799.10
$399.04
$306.95 - $614.69
$306.95 - $614.69
$306.95

Limited Edition Firm Mattress

Ashley Furniture

Luxury comfort leads to luxury rest. Wake up refreshed and ready to take on the day with this firm twin XL mattress. Packed inside are layers of su...

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$399.04 - $799.10
$399.04 - $799.10
$399.04
$306.95 - $614.69
$306.95 - $614.69
$306.95
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Limited Edition Plush Mattress image
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$399.04 - $799.10
$399.04 - $799.10
$399.04
$306.95 - $614.69
$306.95 - $614.69
$306.95

Limited Edition Plush Mattress

Ashley Furniture

Luxury comfort leads to luxury rest. Wake up refreshed and ready to take on the day with this plush queen mattress. Packed inside are layers of ult...

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$399.04 - $799.10
$399.04 - $799.10
$399.04
$306.95 - $614.69
$306.95 - $614.69
$306.95
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Limited Edition PT Mattress image
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$526.50 - $915.16
$526.50 - $915.16
$526.50
$405.00 - $703.97
$405.00 - $703.97
$405.00

Limited Edition PT Mattress

Ashley Furniture

Luxury comfort leads to luxury rest. Wake up refreshed and ready to take on the day with this pillow top California king mattress. Packed inside ar...

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$526.50 - $915.16
$526.50 - $915.16
$526.50
$405.00 - $703.97
$405.00 - $703.97
$405.00
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Sundown Treasure Outdoor Rocking Chair image
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$298.74
$298.74 - $298.74
$298.74
$229.80
$229.80 - $229.80
$229.80

Sundown Treasure Outdoor Rocking Chair

Ashley Furniture

Add cottage-quaint charm to your outdoor oasis with this rocking chair in black. Made of MEGA-TUFF® high-density polyethylene material, it’s sure t...

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$298.74
$298.74 - $298.74
$298.74
$229.80
$229.80 - $229.80
$229.80
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$420.03 - $718.77
$420.03 - $718.77
$420.03
$323.10 - $552.90
$323.10 - $552.90
$323.10

Sundown Treasure Outdoor Seating Set

Ashley Furniture

Add cottage-quaint charm to your outdoor oasis with this rocking chair and table set. Made of MEGA TUFF™ high-density polyethylene material, it’s s...

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$420.03 - $718.77
$420.03 - $718.77
$420.03
$323.10 - $552.90
$323.10 - $552.90
$323.10
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Product image
Sundown Treasure Adirondack Chair image
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$257.79
$257.79 - $257.79
$257.79
$198.30
$198.30 - $198.30
$198.30

Sundown Treasure Adirondack Chair

Ashley Furniture

Add cottage-quaint charm to your outdoor oasis with this Adirondack chair in a driftwood finish. Made of MEGA-TUFF® high-density polyethylene mater...

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$257.79
$257.79 - $257.79
$257.79
$198.30
$198.30 - $198.30
$198.30
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$189.37
$189.37 - $189.37
$189.37
$145.67
$145.67 - $145.67
$145.67

Zuraleus Bedroom Mirror

Ashley Furniture

If glitz and glam are your jam, you’re gonna love this bedroom mirror. Gleaming glitter and dazzling chrome-tone touches wow against a sophisticate...

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$189.37
$189.37 - $189.37
$189.37
$145.67
$145.67 - $145.67
$145.67
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$400.28 - $738.18
$400.28 - $738.18
$400.28
$307.91 - $567.83
$307.91 - $567.83
$307.91

Zuraleus Bed

Ashley Furniture

If glitz and glam are your jam, you're gonna love this upholstered panel bed. Specifications▶ Specifications Details Brand Name Signature Design ...

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$400.28 - $738.18
$400.28 - $738.18
$400.28
$307.91 - $567.83
$307.91 - $567.83
$307.91
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$401.41
$401.41 - $401.41
$401.41
$308.78
$308.78 - $308.78
$308.78

Zuraleus Chest of Drawers

Ashley Furniture

If glitz and glam are your jam, you’re gonna love this chest of drawers. Dazzling chrome-tone touches wow against a sophisticated matte white finis...

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$401.41
$401.41 - $401.41
$401.41
$308.78
$308.78 - $308.78
$308.78
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$401.41
$401.41 - $401.41
$401.41
$308.78
$308.78 - $308.78
$308.78

Zuraleus Dresser

Ashley Furniture

If glitz and glam are your jam, you’re gonna love this dresser. Dazzling chrome-tone touches wow against a sophisticated matte white finish for a p...

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$401.41
$401.41 - $401.41
$401.41
$308.78
$308.78 - $308.78
$308.78
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$590.77
$590.77 - $590.77
$590.77
$454.44
$454.44 - $454.44
$454.44

Zuraleus Dresser and Mirror

Ashley Furniture

If glitz and glam are your jam, you’re gonna love this dresser with mirror. Large-scale handles and dazzling chrome-tone touches add a pop of stunn...

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$590.77
$590.77 - $590.77
$590.77
$454.44
$454.44 - $454.44
$454.44
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$189.37
$189.37 - $189.37
$189.37
$145.67
$145.67 - $145.67
$145.67

Zuraleus Nightstand

Ashley Furniture

If glitz and glam are your jam, you’re gonna love the Birmonton nightstand. Large-scale handles and dazzling chrome-tone details add a pop of stunn...

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$189.37
$189.37 - $189.37
$189.37
$145.67
$145.67 - $145.67
$145.67
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$1,206.49 - $1,590.95
$1,206.49 - $1,590.95
$1,206.49
$928.07 - $1,223.81
$928.07 - $1,223.81
$928.07

Greddinton Dining Room Set

Ashley Furniture

Relaxed living and cozy comfort—that’s what traditional farmhouse design is all about. And what better way to embrace your love of rustic country s...

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$1,206.49 - $1,590.95
$1,206.49 - $1,590.95
$1,206.49
$928.07 - $1,223.81
$928.07 - $1,223.81
$928.07
Save up to 23% Save %

Consumer Choice — Frequently Asked Questions

What is the Consumer Choice collection?

Consumer Choice gathers the pieces our customers love most at New Comfort Living (San Leandro, California) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.

Why should I shop Consumer Choice?

If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.

Do you deliver Consumer Choice items?

Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.

Can I finance a Consumer Choice purchase?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.

Can I see these items in person?

Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.

What if my item arrives damaged?

Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.