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Ordered a special chair from them on Friday, and it was delivered Wednesday as promised within the scheduled time frame.
Very nice people and great customer service!
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Consumer Choice

Shop the Consumer Choice collection at New Comfort Living (San Leandro, California) in San Leandro, CA. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in San Leandro to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the San Leandro, CA area. Financing options available.

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Ralinksi Bedroom Mirror image Save 23% Save %
$73.71
$73.71 - $73.71
$73.71
$56.70
$56.70 - $56.70
$56.70

Ralinksi Bedroom Mirror

Ashley Furniture

With its clean-lined look and modern attitude, this mirror is a fresh style awakening. A warm gray hue over replicated oak grain easily complement...

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$73.71
$73.71 - $73.71
$73.71
$56.70
$56.70 - $56.70
$56.70
Save 23% Save %
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Ralinksi Dresser and Mirror image Save 23% Save %
$383.28
$383.28 - $383.28
$383.28
$294.83
$294.83 - $294.83
$294.83

Ralinksi Dresser and Mirror

Ashley Furniture

With its clean-lined look and modern attitude, this dresser and mirror is a fresh style awakening. A warm gray hue over replicated oak grain easil...

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$383.28
$383.28 - $383.28
$383.28
$294.83
$294.83 - $294.83
$294.83
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Wynnlow Nightstand image Save 23% Save %
$250.60
$250.60 - $250.60
$250.60
$192.77
$192.77 - $192.77
$192.77

Wynnlow Nightstand

Ashley Furniture

This nightstand is sure to win your heart with its daring designer take on modern rustic. The nightstand’s crisp, clean and minimalist-chic profil...

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$250.60
$250.60 - $250.60
$250.60
$192.77
$192.77 - $192.77
$192.77
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Wynnlow Dresser and Mirror image Save 23% Save %
$479.66
$479.66 - $479.66
$479.66
$368.97
$368.97 - $368.97
$368.97

Wynnlow Dresser and Mirror

Ashley Furniture

This dresser and mirror set is sure to win your heart with its daring designer take on modern rustic. The dresser and mirror's crisp, clean and mi...

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$479.66
$479.66 - $479.66
$479.66
$368.97
$368.97 - $368.97
$368.97
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Wynnlow Dresser image
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$405.95
$405.95 - $405.95
$405.95
$312.27
$312.27 - $312.27
$312.27

Wynnlow Dresser

Ashley Furniture

This dresser is sure to win your heart with its daring, designer take on modern rustic style. The dresser’s crisp, clean and minimalist-chic profi...

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$405.95
$405.95 - $405.95
$405.95
$312.27
$312.27 - $312.27
$312.27
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Wynnlow Chest of Drawers image
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$405.95
$405.95 - $405.95
$405.95
$312.27
$312.27 - $312.27
$312.27

Wynnlow Chest of Drawers

Ashley Furniture

This chest of drawers is sure to win your heart with its daring designer take on modern rustic. The bedroom chest’s crisp, clean and minimalist-ch...

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$405.95
$405.95 - $405.95
$405.95
$312.27
$312.27 - $312.27
$312.27
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Winter Arc Lamp image
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$312.39
$312.39 - $312.39
$312.39
$240.30
$240.30 - $240.30
$240.30

Winter Arc Lamp

Ashley Furniture

Have a ball bringing highly contemporary style to a space with this 5-light floor lamp. Crystal-like acrylic balls spread light in such an illumin...

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$312.39
$312.39 - $312.39
$312.39
$240.30
$240.30 - $240.30
$240.30
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Wimshaw Accent Table image
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$171.99
$171.99 - $171.99
$171.99
$132.30
$132.30 - $132.30
$132.30

Wimshaw Accent Table

Ashley Furniture

Sleek form, superior function. The C-shaped design of this accent table lends a clean-lined, contemporary feel while providing handy versatility. ...

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$171.99
$171.99 - $171.99
$171.99
$132.30
$132.30 - $132.30
$132.30
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Willowton Nightstand image
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$250.60
$250.60 - $250.60
$250.60
$192.77
$192.77 - $192.77
$192.77

Willowton Nightstand

Ashley Furniture

This nightstand is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers and si...

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$250.60
$250.60 - $250.60
$250.60
$192.77
$192.77 - $192.77
$192.77
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Willowton Dressing Chest image
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$691.70
$691.70 - $691.70
$691.70
$532.08
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$532.08

Willowton Dressing Chest

Ashley Furniture

This dressing chest is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers and s...

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$691.70
$691.70 - $691.70
$691.70
$532.08
$532.08 - $532.08
$532.08
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Willowton Dresser and Mirror image
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$573.77
$573.77 - $573.77
$573.77
$441.36
$441.36 - $441.36
$441.36

Willowton Dresser and Mirror

Ashley Furniture

This dresser and mirror set is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the dr...

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$573.77
$573.77 - $573.77
$573.77
$441.36
$441.36 - $441.36
$441.36
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Willowton Dresser image
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$500.06
$500.06 - $500.06
$500.06
$384.66
$384.66 - $384.66
$384.66

Willowton Dresser

Ashley Furniture

This dresser is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers and sides...

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$500.06
$500.06 - $500.06
$500.06
$384.66
$384.66 - $384.66
$384.66
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Willowton Chest of Drawers image
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$405.95
$405.95 - $405.95
$405.95
$312.27
$312.27 - $312.27
$312.27

Willowton Chest of Drawers

Ashley Furniture

This chest of drawers is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers ...

View full details
$405.95
$405.95 - $405.95
$405.95
$312.27
$312.27 - $312.27
$312.27
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Willowton Bedroom Mirror image
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$73.71
$73.71 - $73.71
$73.71
$56.70
$56.70 - $56.70
$56.70

Willowton Bedroom Mirror

Ashley Furniture

This mirror is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. Its whitewash finish is wonderfully easy on the...

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$73.71
$73.71 - $73.71
$73.71
$56.70
$56.70 - $56.70
$56.70
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Tyler Creek Display Cabinet image
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$732.52
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$732.52
$563.48
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$563.48

Tyler Creek Display Cabinet

Ashley Furniture

Invite your family into the heart of your home with the Tyler Creek dining room display cabinet. Its black finish is beautifully textured, and an ...

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$732.52
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$732.52
$563.48
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$563.48
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Tyler Creek Dining Server image
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$993.32
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$993.32
$764.09
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$764.09

Tyler Creek Dining Server

Ashley Furniture

Invite your family into the heart of your home with this dining room server. Its beautifully textured black finish and timeworn planked oak top cr...

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$993.32
$993.32 - $993.32
$993.32
$764.09
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$764.09
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Product image
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$145.15 - $236.99
$145.15 - $236.99
$145.15
$111.65 - $182.30
$111.65 - $182.30
$111.65

Tyler Creek Dining Chair

Ashley Furniture

Invite your family into the heart of your home with this upholstered dining room chair. Its framed back and tapered legs, in a beautifully texture...

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$145.15 - $236.99
$145.15 - $236.99
$145.15
$111.65 - $182.30
$111.65 - $182.30
$111.65
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Tyler Creek Dining Bench image
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$236.99
$236.99 - $236.99
$236.99
$182.30
$182.30 - $182.30
$182.30

Tyler Creek Dining Bench

Ashley Furniture

Invite your family into the heart of your home with this upholstered dining room bench. Its X-shaped stretcher and tapered legs, in a beautifully ...

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$236.99
$236.99 - $236.99
$236.99
$182.30
$182.30 - $182.30
$182.30
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Product image
Tyler Creek Counter Height Dining Bench image
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$236.99
$236.99 - $236.99
$236.99
$182.30
$182.30 - $182.30
$182.30

Tyler Creek Counter Height Dining Bench

Ashley Furniture

Invite your family into the heart of your home with this upholstered dining room bench. Its tapered legs provide a sturdy foundation, while the co...

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$236.99
$236.99 - $236.99
$236.99
$182.30
$182.30 - $182.30
$182.30
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Tyler Creek Counter Height Bar Stool image
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$171.24
$171.24 - $171.24
$171.24
$131.72
$131.72 - $131.72
$131.72

Tyler Creek Counter Height Bar Stool

Ashley Furniture

Invite your family into the heart of your home with this upholstered bar stool. Its framed back and tapered legs, in a beautifully textured black ...

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$171.24
$171.24 - $171.24
$171.24
$131.72
$131.72 - $131.72
$131.72
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Product image
Susandeer Sofa/Console Table image
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$368.94
$368.94 - $368.94
$368.94
$283.80
$283.80 - $283.80
$283.80

Susandeer Sofa/Console Table

Ashley Furniture

As this console table proves, sometimes less is more. Dramatically transform your living space with the warm and rustic appeal of solid wood const...

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$368.94
$368.94 - $368.94
$368.94
$283.80
$283.80 - $283.80
$283.80
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Product image
Sundown Treasure Outdoor Rocking Chair image
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$298.74
$298.74 - $298.74
$298.74
$229.80
$229.80 - $229.80
$229.80

Sundown Treasure Outdoor Rocking Chair

Ashley Furniture

Add cottage-quaint charm to your outdoor oasis with this rocking chair in black. Made of MEGA-TUFF® high-density polyethylene material, it’s sure ...

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$298.74
$298.74 - $298.74
$298.74
$229.80
$229.80 - $229.80
$229.80
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Product image
Skempton Dining Chair image
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$132.68
$132.68 - $132.68
$132.68
$102.06
$102.06 - $102.06
$102.06

Skempton Dining Chair

Ashley Furniture

This dining chair invites you to raise the bar for small space living. An inspired choice for coastal chic or modern farmhouse settings, this comf...

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$132.68
$132.68 - $132.68
$132.68
$102.06
$102.06 - $102.06
$102.06
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Product image
Product image
Save up to 23% Save %
$79.39 - $117.94
$79.39 - $117.94
$79.39
$61.07 - $90.72
$61.07 - $90.72
$61.07

Skempton Counter Height Bar Stool

Ashley Furniture

This upholstered bar stool invites you to raise the bar on small space living. An inspired choice for coastal chic or modern farmhouse settings, t...

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$79.39 - $117.94
$79.39 - $117.94
$79.39
$61.07 - $90.72
$61.07 - $90.72
$61.07
Save up to 23% Save %

Consumer Choice — Frequently Asked Questions

What is the Consumer Choice collection?

Consumer Choice gathers the pieces our customers love most at New Comfort Living (San Leandro, California) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.

Why should I shop Consumer Choice?

If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.

Do you deliver Consumer Choice items?

Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.

Can I finance a Consumer Choice purchase?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.

Can I see these items in person?

Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.

What if my item arrives damaged?

Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.