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Ordered a special chair from them on Friday, and it was delivered Wednesday as promised within the scheduled time frame.
Very nice people and great customer service!
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$1,574.14 - $2,081.04
$1,574.14 - $2,081.04
$1,574.14
$1,210.88 - $1,600.80
$1,210.88 - $1,600.80
$1,210.88

Alphons Living Room Set

Ashley Furniture

Sincere in its styling, this reclining seating package invites a relaxed sensibility into your space. Its beige upholstery has a universal appeal, ...

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$1,574.14 - $2,081.04
$1,574.14 - $2,081.04
$1,574.14
$1,210.88 - $1,600.80
$1,210.88 - $1,600.80
$1,210.88
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Product image
Alphons Recliner image Save 23% Save %
$506.91
$506.91 - $506.91
$506.91
$389.93
$389.93 - $389.93
$389.93

Alphons Recliner

Ashley Furniture

Sincere in its styling, this rocker recliner invites a relaxed sensibility into your space. Its neutral upholstery has a universal appeal, with pul...

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$506.91
$506.91 - $506.91
$506.91
$389.93
$389.93 - $389.93
$389.93
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Product image
Alphons Reclining Loveseat image Save 23% Save %
$757.38
$757.38 - $757.38
$757.38
$582.60
$582.60 - $582.60
$582.60

Alphons Reclining Loveseat

Ashley Furniture

Sincere in its styling, this reclining loveseat invites a relaxed sensibility into your space. Its neutral upholstery has a universal appeal, with ...

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$757.38
$757.38 - $757.38
$757.38
$582.60
$582.60 - $582.60
$582.60
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Product image
Alphons Reclining Sofa image Save 23% Save %
$816.76
$816.76 - $816.76
$816.76
$628.28
$628.28 - $628.28
$628.28

Alphons Reclining Sofa

Ashley Furniture

Sincere in its styling, this reclining sofa invites a relaxed sensibility into your space. Its neutral upholstery has a universal appeal, with pull...

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$816.76
$816.76 - $816.76
$816.76
$628.28
$628.28 - $628.28
$628.28
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$3,005.44
$3,005.44 - $3,005.44
$3,005.44
$2,311.88
$2,311.88 - $2,311.88
$2,311.88

Bexhurst Reclining Living Room Set

Ashley Furniture

Prepare to be moved. This power reclining seating package combines sleek modern design with all the soothing features you've been dreaming of. Wrap...

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$3,005.44
$3,005.44 - $3,005.44
$3,005.44
$2,311.88
$2,311.88 - $2,311.88
$2,311.88
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Product image
Biscoe Power Recliner image
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$879.36
$879.36 - $879.36
$879.36
$676.43
$676.43 - $676.43
$676.43

Biscoe Power Recliner

Ashley Furniture

If style is the question, then this power recliner is the answer. Its clean-lined profile is beautifully contemporary. High-performance fabric, mac...

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$879.36
$879.36 - $879.36
$879.36
$676.43
$676.43 - $676.43
$676.43
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Product image
Biscoe Power Reclining Sofa image
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$1,405.66
$1,405.66 - $1,405.66
$1,405.66
$1,081.28
$1,081.28 - $1,081.28
$1,081.28

Biscoe Power Reclining Sofa

Ashley Furniture

If style is the question, then this power reclining sofa is the answer. Its clean-lined profile is beautifully contemporary. High-performance fabri...

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$1,405.66
$1,405.66 - $1,405.66
$1,405.66
$1,081.28
$1,081.28 - $1,081.28
$1,081.28
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Product image
Correze Power Reclining Sectional image
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$2,803.91 - $3,580.89
$2,803.91 - $3,580.89
$2,803.91
$2,156.85 - $2,754.53
$2,156.85 - $2,754.53
$2,156.85

Correze Power Reclining Sectional

Ashley Furniture

Truly putting high design into recline, this power reclining sectional proves that just because you’re a recliner doesn’t mean you have to look lik...

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$2,803.91 - $3,580.89
$2,803.91 - $3,580.89
$2,803.91
$2,156.85 - $2,754.53
$2,156.85 - $2,754.53
$2,156.85
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Product image
Correze Power Reclining Sectional with Chaise image
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$3,930.81
$3,930.81 - $3,930.81
$3,930.81
$3,023.70
$3,023.70 - $3,023.70
$3,023.70

Correze Power Reclining Sectional with Chaise

Ashley Furniture

Truly putting high design into recline, this power reclining sectional with chaise proves that just because you’re a recliner doesn’t mean you have...

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$3,930.81
$3,930.81 - $3,930.81
$3,930.81
$3,023.70
$3,023.70 - $3,023.70
$3,023.70
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$3,615.89 - $5,212.74
$3,615.89 - $5,212.74
$3,615.89
$2,781.45 - $4,009.80
$2,781.45 - $4,009.80
$2,781.45

Double Deal Reclining Sectional

Ashley Furniture

This power reclining sectional is the perfect combination of sleek style and thoughtful functionality. Engineered for comfort and convenience, it o...

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$3,615.89 - $5,212.74
$3,615.89 - $5,212.74
$3,615.89
$2,781.45 - $4,009.80
$2,781.45 - $4,009.80
$2,781.45
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$5,610.64
$5,610.64 - $5,610.64
$5,610.64
$4,315.88
$4,315.88 - $4,315.88
$4,315.88

Knightington Living Room Set

Ashley Furniture

Are you ready to immerse yourself in the ultimate home theater experience? Whether you’re streaming a series, reveling in a playlist or gaming with...

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$5,610.64
$5,610.64 - $5,610.64
$5,610.64
$4,315.88
$4,315.88 - $4,315.88
$4,315.88
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$2,503.32 - $3,450.92
$2,503.32 - $3,450.92
$2,503.32
$1,925.63 - $2,654.55
$1,925.63 - $2,654.55
$1,925.63

Leesworth Living Room Set

Ashley Furniture

Focus on function. This seating package balances contemporary character and irresistible comfort. Its affordable, expertly matched leather and faux...

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$2,503.32 - $3,450.92
$2,503.32 - $3,450.92
$2,503.32
$1,925.63 - $2,654.55
$1,925.63 - $2,654.55
$1,925.63
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Product image
Leesworth Power Recliner image
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$947.61
$947.61 - $947.61
$947.61
$728.93
$728.93 - $728.93
$728.93

Leesworth Power Recliner

Ashley Furniture

Focus on function. This practical power rocker recliner balances contemporary character and irresistible comfort. Its affordable, expertly matched ...

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$947.61
$947.61 - $947.61
$947.61
$728.93
$728.93 - $728.93
$728.93
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Product image
Leesworth Power Reclining Loveseat image
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$1,209.78
$1,209.78 - $1,209.78
$1,209.78
$930.60
$930.60 - $930.60
$930.60

Leesworth Power Reclining Loveseat

Ashley Furniture

Focus on function. This practical power reclining loveseat balances contemporary character and irresistible comfort. Its affordable, expertly match...

View full details
$1,209.78
$1,209.78 - $1,209.78
$1,209.78
$930.60
$930.60 - $930.60
$930.60
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Product image
Leesworth Power Reclining Sofa image
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$1,293.54
$1,293.54 - $1,293.54
$1,293.54
$995.03
$995.03 - $995.03
$995.03

Leesworth Power Reclining Sofa

Ashley Furniture

Focus on function. This practical power reclining sofa balances contemporary character and irresistible comfort. Its affordable, expertly matched l...

View full details
$1,293.54
$1,293.54 - $1,293.54
$1,293.54
$995.03
$995.03 - $995.03
$995.03
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Product image
Man Fort Recliner image
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$477.66
$477.66 - $477.66
$477.66
$367.43
$367.43 - $367.43
$367.43

Man Fort Recliner

Ashley Furniture

Roll out a cool look for your man cave or femme den with this indulgent recliner. Waterfall cushioning on the high chair is paired with a double-ro...

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$477.66
$477.66 - $477.66
$477.66
$367.43
$367.43 - $367.43
$367.43
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Product image
McGann Recliner image
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$520.56
$520.56 - $520.56
$520.56
$400.43
$400.43 - $400.43
$400.43

McGann Recliner

Ashley Furniture
3D Available

Rock the cool look of leather and the warm feel of fabric with this rocker recliner. Sporting sumptuously thick cushioning, fashion-forward jumbo s...

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$520.56
$520.56 - $520.56
$520.56
$400.43
$400.43 - $400.43
$400.43
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Save 23% Save %
$2,623.24
$2,623.24 - $2,623.24
$2,623.24
$2,017.88
$2,017.88 - $2,017.88
$2,017.88

Modmax II 5-Piece Reclining Sectional with Consoles

Ashley Furniture

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

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$2,623.24
$2,623.24 - $2,623.24
$2,623.24
$2,017.88
$2,017.88 - $2,017.88
$2,017.88
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$1,822.96 - $3,182.89
$1,822.96 - $3,182.89
$1,822.96
$1,402.28 - $2,448.38
$1,402.28 - $2,448.38
$1,402.28

Modmax II Power Reclining Sectional

Ashley Furniture

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

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$1,822.96 - $3,182.89
$1,822.96 - $3,182.89
$1,822.96
$1,402.28 - $2,448.38
$1,402.28 - $2,448.38
$1,402.28
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Save 23% Save %
$1,887.31
$1,887.31 - $1,887.31
$1,887.31
$1,451.78
$1,451.78 - $1,451.78
$1,451.78

Modmax II Power Reclining Sectional with Audio Console

Ashley Furniture

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on the...

View full details
$1,887.31
$1,887.31 - $1,887.31
$1,887.31
$1,451.78
$1,451.78 - $1,451.78
$1,451.78
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$2,793.87 - $4,154.77
$2,793.87 - $4,154.77
$2,793.87
$2,149.13 - $3,195.98
$2,149.13 - $3,195.98
$2,149.13

Modmax II Power Reclining Sectional with Audio Consoles

Ashley Furniture

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$2,793.87 - $4,154.77
$2,793.87 - $4,154.77
$2,793.87
$2,149.13 - $3,195.98
$2,149.13 - $3,195.98
$2,149.13
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$2,530.52
$2,530.52 - $2,530.52
$2,530.52
$1,946.55
$1,946.55 - $1,946.55
$1,946.55

Modmax II Power Reclining Sectional with Chaise

Ashley Furniture

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$2,530.52
$2,530.52 - $2,530.52
$2,530.52
$1,946.55
$1,946.55 - $1,946.55
$1,946.55
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$2,030.54 - $4,125.42
$2,030.54 - $4,125.42
$2,030.54
$1,561.95 - $3,173.40
$1,561.95 - $3,173.40
$1,561.95

Modmax II Power Reclining Sectional with Chaise and Audio Console

Ashley Furniture

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$2,030.54 - $4,125.42
$2,030.54 - $4,125.42
$2,030.54
$1,561.95 - $3,173.40
$1,561.95 - $3,173.40
$1,561.95
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Save up to 23% Save %
$3,080.32 - $4,297.02
$3,080.32 - $4,297.02
$3,080.32
$2,369.48 - $3,305.40
$2,369.48 - $3,305.40
$2,369.48

Modmax II Power Reclining Sectional with Chaise and Audio Consoles

Ashley Furniture

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$3,080.32 - $4,297.02
$3,080.32 - $4,297.02
$3,080.32
$2,369.48 - $3,305.40
$2,369.48 - $3,305.40
$2,369.48
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Consumer Choice — Frequently Asked Questions

What consumer choice brands does New Comfort Living (San Leandro, California) carry?

Our Consumer Choice selection includes Ashley Furniture, chosen for a balance of quality, comfort, and value. Browse the collection to compare styles and finishes side by side.

How do I choose the right consumer choice?

Measure where the consumer choice will go, then check your doorways, hallways, and stairwells to be sure it will fit inside. Think about how it will be used and by whom — homes with kids or pets do best with durable, easy-clean materials — and match the color, finish, and scale to what you already own. Want a second opinion? Just contact us.

Do you deliver consumer choice items?

Yes. We deliver throughout our local service area and, in most cases, will bring your consumer choice inside and place it where you want it. See our shipping & delivery policy for timelines, or contact us for a quote and an estimated delivery window.

Can I finance a consumer choice?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans. Ask us about prequalifying so you can shop with a budget in mind.

Does my consumer choice come with a warranty?

Most pieces are covered by the manufacturer's warranty, which typically protects against defects in materials and workmanship for a period that varies by brand and product. Keep your order confirmation as proof of purchase, and contact us if you ever need to file a claim — we'll help you work with the manufacturer.

What if my consumer choice arrives damaged?

Inspect it at delivery, and if anything isn't right, note it on the paperwork, snap a few photos, and contact us immediately. We'll coordinate a repair, replacement part, or return under our return policy.